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Darla Moore School of Business


Juliana Iarossi

Title: Clinical Assistant Professor
Department: Management
Darla Moore School of Business
Phone: 803-777-0976
Office: Darla Moore School of Business, Room 410H
Resources: Curriculum Vitae [pdf]
Juliana Iarossi


Juliana Iarossi is a clinical assistant professor at the University of South Carolina, where she teaches entrepreneurship and corporate strategy. She began her career as an engineer but spent over 20 years in financial services with some of the largest U.S. commercial and investment banks. The insight she gained from driving capital to companies for growth, building investment portfolios and turning around troubled businesses allows her to effectively advise organizations at all stages.

Iarossi is an active angel investor, mentor and board member to emerging ventures, a judge at business plan competitions, a coach at startup accelerator programs in the United States and Europe and a speaker on what it takes to transform organizations and build new ventures. She uses her experience, networks and knowledge to further entrepreneurship research, to develop and support aspiring leaders and entrepreneurs, and to strengthen the bond between the business and academic community to ensure that her students have hands-on experience and real-world insight by the time they finish her classes. She earned a Bachelor of Science in Materials Engineering from Virginia Tech, an MBA from the University of Texas at Arlington and an Executive Doctorate in Business from Georgia State University.

  • Developing and Launching New Ventures (MGMT 473)
  • Executing Strategy in New Ventures (MGMT 474)
  • Strategic Management (MGMT 478)
  • Entrepreneurial Finance and the Dynamics of Emerging Ventures (MGMT 780/FINA 780)

The books, the examples, the assignments, the projects are largely from real founders, investors and companies, and much of it from firsthand experience and knowledge of these founders, investors and companies. At the end of my courses, students should leave with a portfolio of tools and strategies that can be applied to all different types of organizations to promote innovation, entrepreneurship and growth. They do not have to wait to apply the learnings from my classes.

  • Helping founders develop business models, identify potential target markets, develop strategies for market validation and a funding path

  • Conducting due diligence on investment opportunities in early stage companies

Healthy economies, whether it be a community, city, state or country depend on strong and growing businesses.  Training the next generation of business professionals and helping founders build viable and durable companies will help build healthy economies.

My projects change so quickly and frequently that anything I say today will be out of date tomorrow!

Student teams work on projects to help investors with due diligence on companies they are considering for investment and to help founders conduct market validation, research the competitive landscape, identify new target markets and develop business models with a competitive advantage. The project cycles last from six to nine weeks.

When my students and founders actually put to work what they learned from me and then report back the results to continue the conversation and the learning (on both sides)!

It’s always changing … both the location and the activity … and to the uninformed eye, it looks like I’m always working!

Challenge the conventional. Create the exceptional. No Limits.